Instagram Reels caption generator

Type your idea and get two ready-to-post Reels captions, with hashtags and a character count. Free, with no sign-up.

How it works

Describe the Reel in a few words.

Copy a caption as it is, or change a line so it sounds more like you.

Paste it under your Reel. The count shows you’re within Instagram’s limit.

A good caption gives people a reason to tap “more”, comment, or save. A few simple habits help.

Put the point in the first line.
Instagram shows only the start of a caption before “more”, so the first line has to earn the tap.
Write short lines.
Break the caption into short lines with space between them. It reads faster on a phone.
Use a few relevant hashtags.
Pick a handful of specific hashtags that describe the Reel instead of a long block of broad ones.
End with an easy question.
Ask something quick to answer, like which option they’d pick. It gives people a reason to comment.
Keep your own voice.
Captions that sound like you build trust. Refract can match your length, emoji habits, and sign-off.

How long can an Instagram Reels caption be?

Up to 2,200 characters. Every caption here shows its count so you can stay well under it.

How many hashtags should I add?

A few relevant hashtags are easier to read than a long block. In the Refract workspace you choose how many it adds, from 0 to 5.

Is this caption generator free?

Yes. It runs in your browser with no account and no limit.

Can I write for TikTok and YouTube from the same idea?

Yes. The Refract workspace writes a version for each app from one idea and plans your week.

The workspace turns the same idea into TikTok hooks, YouTube Shorts titles, and a weekly plan.